Game On! Here’s Where You Can Watch The Super Bowl Around The World
It’s that time of the year again when everyone is eagerly awaiting the biggest football game of the year – the Super Bowl. Whether you’re rooting for your favorite team or just tuning in to watch the commercials, this game is one you won’t want to miss. And it looks like we may very well be in for a repeat of last season’s grand finale next February inside Las Vegas’ stunning Allegiant Stadium.
That’s because the Philadelphia Eagles – the team that was defeated at Super Bowl LVII last season – are on a mission toward redemption. The Lincoln Financial Field side is currently the team to beat in the NFC, building up a mighty 10-1 record and smashing the all-comers. Quarterback Jalen Hurts delivered one of the all-time great Super Bowl performances back at State Farm Stadium – albeit in a losing effort – and he has continued in the same vein this term. The setup so far has been driving fans and bettors alike wild and has seen more and more people interested in placing wagers on the outcome of the next match. In fact, both Hurts’ and his teammates’ performances have been so impressive that, when it comes to Super Bowl odds for choosing a winner, they are now the +400 favorites for glory.
The problem for them is that Patrick Mahomes and his reigning champion Kansas City Chiefs are the +450 second favorites and looking imposing. The former Texas Tech standout was awarded MVP honors in the Big Game last season after rallying his team to overturn a ten-point half-time deficit to claim their second Lombardi in four years. They remain the team to beat in the AFC and it looks like they may very well be on a collision course with the Eagles once more.
Elsewhere, contenders are rising to the fore, but they are ultimately underdogs when it comes to winning the championship. The Chiefs’ main conference rivals are the Miami Dolphins and the Baltimore Ravens, with the latter having a Lamar Jackson back on the top of his game, leading them toward the promised land. Over in the NFC, it’s former Mr. Irrelevant Brock Purdy and his San Francisco 49ers that are expected to challenge the Eagles.
But, if you’re living outside the United States, finding out where to catch the Big Game could be a bit of a challenge. That’s why we’ve got you covered. From the US to international waters, let’s dive in and explore the various channels that will broadcast the Super Bowl.
USA
In the United States, the Super Bowl is broadcast on the National Football League’s official partner networks – CBS, NBC, and Fox. The broadcasting rights are rotated among these networks every year, and this year, the first of those three will telecast the game. The network is expecting to rake in roughly $400 million in ad revenue alone. Last year’s game brought in $7 million for a 30-second commercial slot, and that amount is expected to grow ahead of next year’s installment of the footballing extravaganza.
Canada
But what about outside of the US? North of the border, CTV is the official broadcaster. The network paid over $40 million in 2019 for the rights, although the Canadian Radio-television and Telecommunications Commission decided to repeal the simultaneous substitution policy that would air US ads on their channels during the big game. This move resulted in a significant loss in revenue for the provider in the Great White North.
United Kingdom
Internationally, the Big Game is broadcast in over 180 countries and is considered one of the most-watched TV events worldwide. Across the pond, it will be airing on ITV and Sky Sports. It used to be broadcast live and ad-free on the BBC, but their rival pipped them to the rights last August.
Australia and the Middle East
In the Land Down Under, fans can catch the game via ESPN, with the network paying approximately AUD 40 million for the rights in 2019. For the fans in the Middle East, the game will be telecasted on beIN Sports.
Asia
Let’s move on to East Asia, where the Super Bowl’s popularity has been steadily growing. In Japan, the game is broadcast on NHK, with the network paying over ¥1 billion in rights fees for the game in the past. The popularity of the Super Bowl means that broadcasting rights come at a considerable cost, and as such, prices are prohibitive for some networks. In China, where baseball and basketball are more popular than football, the cost of airing the Super Bowl is too expensive for Chinese broadcasters. Therefore, fans rely on online streaming or resort to watching the game on illegal streaming websites.
Latin America
Last but not least, let’s talk about Latin America. Fans in the region can view the game on ESPN, with the network paying roughly $100 million for the rights to broadcast NFL games, including the Super Bowl, in the region. The broadcasting giant has gathered a significant following and boasts well over 60 million subscribers across the region.
